One of the “weirdest” things we’ve learned is that by GIVING AWAY massive value for FREE, you can make more sales than by forcing people to pay for all your “good stuff.”

In this session you’ll learn 4 things you can give away to wow your customers and make more money, how much you should give away before you go “over board,” and the exact story of how we used Moving the Free Line to do a multi-million dollar product launch.